I really like Jeremiah Owyang's article, "Four Ways the Crowd Gets What they Need From Each Other –Without Buying from Companies." It highlights a trend which I agree is a game-changer for our economies and as Jeremiah points out sharing is culturally and economically driven.
My good friend Charlie Sawyer is starting a reclaimed wood business. He found a great article about local business websites. That article reminds me of some lessons I have learned.
Creating a commercial for television is quite different than telling a story through video. While there is a lot of overlap the limitations on commercial length affect everything.